Monthly Archives: May 2017

TLA appoints John Martin as head of renewables

John Martin has joined the agency as head of renewables as we look to extend its presence in the fast-growing sector.

John arrives from SolarKing UK, where he held the role of head of marketing and managed the company’s direct sales strategy. His knowledge of the industry and his passion for renewable/clean energy means we are well placed to maximise future technical developments in the field. His remit at TLA will be to develop and grow our renewable energy division and develop strategies that help homeowners in their search.

Renewable growth

The renewable energy sector has enjoyed consistent expansion in the UK & Europe with the UK currently ontrack to meet its Renewable Energy Directive (RED) target of 15% of energy being renewable by 2020. However, the buying process for renewable solutions remains unknown and in some cases confusing to consumers.

John will be focused on bring clarity, education and inspiration to homeowners keen to embark on that journey, while keeping a close eye on innovation in the field.

“I believe renewable energy represents significant potential for growth in the coming years,” John said. “I am excited about the prospect of combining my experience and market knowledge with The Lead Agency’s cutting edge technology and talent to elevate customer acquisition in this sector.”

To speak with John about your customer acquisition needs, drop us a line.

Kickstarter restaurant Wreckfish receives our backing

The Kickstarter fund for Wreckfish, a proposed new restaurant in the heart of Liverpool, has received a “significant pledge” from The Lead Agency.

Wreckfish is the brainchild of chef and entrepreneur Gary Usher who is attempting to raise £200,000 through Kickstarter, to help fund what will be his fourth restaurant after Chester-based Sticky Walnut, Burnt Truffle in Heswall and Hispi in Manchester.

Gary’s story of rapid growth was one that resonated with us, so we wanted to show our support and help him bring his new venture to life. In exchange, Wreckfish will play host to The Lead Agency’s Christmas party in December.

Challenging the way things are done

Gary’s story is great for the city and the north west as a whole. As well as being a renowned chef, he is an entrepreneur that is challenging the way things are done. His crowdsourcing approach to the funding and naming his restaurants is not only fuelling fast growth, but ensuring each one is embraced within the local community.”

The Wreckfish Kickstarter page has raised over £110,000 in 16 days with £90,000 remaining.

Gary said: “It’s absolutely amazing that Anton and the team has put such faith in us. They believe in passionate people building businesses, which is exactly what we are doing. We’re completely humbled by their support and positivity towards the project and we cannot wait to host their Christmas party once we get Wreckfish up and running”.

To pledge your support and help Wreckfish become Liverpool’s best new restaurant, visit

TLA to host Liverpool Girl Geeks June meet-up

The Lead Agency will host the next Liverpool Girl Geeks Women <3 tech meet-up.

On Monday 12 June, we’ll welcome people involved in technology to our headquarters in Liverpool to examine company culture and discuss the impact of ‘bro culture’ on diversity.

Diversity is a vital component of any successful culture, not least of all in industries that pride themselves on innovation and connecting with people. This session will provide a great opportunity to hear from a variety of technology employers that value culture.

Liverpool Girl Geeks has become one of the city’s most talked about organisations. Through its series of workshops and meet-ups, the team has been working with young people and employers to decrease the gender imbalance within the tech industry.

We’re proud to be lending our support to their mission and helping bring the topic of culture up for discussion. We’ll join a panel that will seek to identify what organisations can do better to make their working environments more inclusive and enjoyable for all.

Young people in tech

We attended Liverpool Girl Geek’s most recent meet-up last night at the Baltic Triangle. Hosted by Agent Academy, the session featured a panel of young people who are embarking on careers in technology and related industries.

Topics discussed by the panel included a lack of awareness about the types of roles that exist; the need for the improvement in the education system to close the skills gap; and a desire for careers that offer variety and fresh challenges.

The June meet-up will provide an opportunity to discuss these factors and more in the context of company culture.

Event details

Secure your place via Liverpool Girl Geeks’ Eventbrite page.

Liverpool Girl Geeks’ Women <3 tech June meet-up: examining culture

When: Monday 12 June, 6pm-8pm

Where: The Lead Agency, 13th Floor, The Unity Building, 20 Chapel Street, Liverpool L3 9AG