The Lead Agency was among the proud sponsors of the first Media Rocks concert last night, which took place at Omeara in London last night.

The event was held in aid of MS Trust and organised by data activation company Captify. Billed as a Battle of the Media Bands, the sold-out event featured talented musicians who work in the advertising, media and digital industry.

The line-up included acts from Maxus Global, Manning Gottlieb, Harvest Digital, MEC, Total Media and OnlineMediaExperts. While musical styles ranged from old school hip hop to alternative indie rock to metal.

The winning band

The judging panel featured Mumford & Sons’ Ben Lovett, Radio X DJ Maz Tappuni and Captify’s own Dom Joseph, who was once a professional drummer. After much deliberation, they declared Total Media’s band Phelanto & the Vials the winner.

It was a brilliant event for an important charity, so well done to the Captify team, to the bands who took part, to everyone who bought tickets and our fellow sponsors.